As the year rapidly whittles away, October is always a fascinating time to analyse the market, and generally brings some spills and thrills with it.  The top headline in FMCG this month relates to the ongoing ACCC investigation into retailer conduct, contributing to a tough trading environment. E-Commerce and the pressures of keeping up with…

This is our 12th How’s the Market Blog, and we’re thrilled to see it resonating so well across the FMCG world. Our open rates have far exceeded our expectations and continue to grow each month. Thanks for your amazing support! It’s quickly gaining momentum and catching up to the popularity of The Sales & Marketing…

Who said the market was quiet? There are $36 billion reasons that tell me it’s going to get much more exciting – and that is exactly the price Mars has paid for Kellanova (the FMCG previously known as Kellogg). We love a business on a journey, and we have two giants of our world hoping…

In our last blog, Mike spoke about his feeling that we were on a path to a better place, based on gut feeling and some hard evidence. It turns out that optimism was well-placed, as the new financial year has brought a flurry of hiring across our core disciplines. What are we seeing specifically across…

For the last 3 blogs we’ve been quoting ABS data, the RBA, and the Treasury to make sense of how our institutions are measuring and steering the economy. But, sometimes, you’ve just got to believe in your gut, and my gut says we’re on a steadier path to a better place (but it is also…